Slides: “How to run promotional campaigns and build your list using WordPress”
Tonight, I’m giving this presentation on “How to run promotional campaigns and build your list using WordPress” for the WordPress Birmingham Meetup. (You still have time to RSVP for this free meeting, taking place at 7 p.m. at Pale Eddie’s Pour House.)
It’s based on my recent book launch for “The Social Media Stars of Birmingham.” (Download a copy of the book for free.)
In my talk, I’ll explain how I grew site traffic by a factor of eight for Y’all Connect and grew a new mailing list so fast that I saved years in the process.
1. You can see the slides from the presentation. Please feel free to download them or embed them on your site. To download a PDF, click the button marked “slideshare,” then “Save.”
2. I’ll post audio to sync with the slides.
3. If you want to stay in touch …
- You can contact me through this simple form. Please feel free to ask questions, make suggestions or request help.
- You can follow me on Twitter at @WadeOnTweets.
- You can subscribe to the free e-mail newsletter with tips, info, specials and more.
- And you can subscribe to my Birmingham Blogging Academy posts by RSS feed or by e-mail by looking for the box in the right sidebar.
Thanks for checking out “How to run promotional campaigns and build your list using WordPress.”
• • •
If you need help with digital marketing,
book me for a FREE consultation.
When I say each of my sites is a work in progress, I’m not kidding.
This site has been up for more than 4 years, but one critical piece was missing.
My list of services.
I have corrected that oversight, and now visitors can actually find out what I do for a living.
See my list of services.
Photo: Judi Knight (CC)
Video: Wade Kwon on “How to Win Awards and Influence Readers
in 439 Days and 668 Posts”
I am a lucky presenter.
In March at WordCamp Atlanta, I received more than few shout outs on Twitter for my talk, ”How to Win Awards and Influence Readers in 439 Days and 668 Posts.”
I never expected to receive a great tweet the same day my presentation video hit the Web.
David Scott Lynn, a yoga instructor in Phoenix, found my 45-minute video on WordPress.tv before I did and watched it. I am grateful when anyone will sit longer than 60 seconds to watch a video, much less mine.
While I’ll be reviewing the video to improve my delivery, you should watch it to discover the secrets of successful content marketing and management for the long haul. Let me know what you think, whether by telling me on Twitter at @WadeOnTweets or in a comment below.
- Slides from my presentation (which you can follow along in another window, download or print)
- See more videos of sessions from WordCamp Atlanta 2013.
• • •
I help companies from accounting to zoos.
Let me help with your digital content.
I’ve been on both sides of journalism: the reporter and the subject. My ties with media outlets have helped me, my company and my clients talk with audiences they might not normally reach.
It makes me the go-to guy.
You want to be the media’s go-to guy for specific topics. Mine are social media, blogging, technology, trends and communication. My friend (and client) Jen Barnett, co-founder of Freshfully, is the go-to girl for farming, food, agriculture, produce, technology and entrepreurism.
You become the go-to guy when you provide quotes and soundbites on a regular basis to media outlets, helping reporters tell a story to their audiences. You answer their calls and texts and show up on time and ready to answer questions. You provide them with other sources and make them look good with their editors and directors and viewers and readers.
You send them media releases on a regular basis and feed them a steady diet of ideas, tips and the occasional bit of gossip.
You practice your interview skills ahead of time and help them understand complex topics quickly.
You build good relationships over time so they can depend on you on tight deadlines.
Being the go-to guy means waiting patiently. You may pitch ideas and interviews for weeks and months with zero nibbles. And then, you get a surprise call to go on camera, as happened to me last week. (See my interview on Fox 6.)
The go-to guy is flexible and energetic, knowledgeable and humble, with just a hint of swagger.
And in building media relations, the go-to guy isn’t known only to the media but to the community as well.
Photo: Chris (CC)
• • •
Looking for more tips on working with the media?
Subscribe to my weekly newsletter.