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What’s the best way to get SEO stats?

February 23, 2010

Before our March 6 class, “How to Reach Your Traffic Goals with Search Engine Optimization (SEO),” we’ve asked you for your SEO questions to answer on the blog.

Beth Ann asks: “What is the best way to get baseline SEO stats so you can measure the success of your SEO optimization?”

Instructor Jen Barnett responds:

  1. See how many pages you’re indexing in the big three search engines — Google, Bing and Yahoo — by doing a search for your site in this format:
    Ex.: Here’s a Google search for (See screenshot below.)
  2. Find what percentage of your traffic comes from organic search (as opposed to clicks from ads), as well as the number of organic searches you appear in.
  3. Find where you fall in search results for your chosen keywords.

You can review these monthly, weekly or daily, depending on aggressive your efforts are. (Or hourly, like me).

• • •

Have a question? Leave it as a comment on our intro post.

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Want a custom SEO plan for your site? Register today for our March 6 class.

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