Blog better every day: My daily blog tips from July 2011
August 7, 2011
Throughout 2011, I share a daily blog tip via my Twitter account, @WadeOnTweets, at 7 a.m. CDT.
You can …
- Ask follow-up questions in the comments.
- Tweet out your favorites.
- Follow #DailyBlogTip on Twitter.
- And follow me on Twitter at @WadeOnTweets.
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The tips for July …
- Headlines, tags, categories, photo names, repeated terms, keywords: Every bit helps SEO.
- Your blog community’s leaders: the most frequent commenter, the sage or the one keeping others engaged.
- Keep idea lists not just for topics, but for types of posts, design, promotions and more.
- A blog can be ultimate freedom. Use it responsibly, but use it!
- Sometimes, the best way to write a post is on a new document or a sheet of paper. Minimize distractions.
- Why attend conferences? Learn, network, share, teach, stretch, brag, shop, ask, laugh, dream.
- Without goals, you have no action steps. Without action steps, you remain trapped in place. Goals first.
- What’s the one takeaway you want the reader to get from your post? Start there, and build around it.
- It’s a tricky balance, but live the life you want to blog about.
- Set up a short intro or outro clip to add to your videos, to make branding quick and easy.
- Does your blog post start with a bang, end with a whimper? A strong closer makes a big difference.
- A well-defined goal keeps you on track, even shapes topics, sidebar content and strategy.
- Marketing department doesn’t have to do it alone; find passionate colleagues and train them up to blog.
- Before publishing, run spellcheck, test your links, add your tags, preview your post, tighten word count.
- For a series, link the parts together so readers can jump to the parts they want easily and quickly.
- U.S. copyright is automatically in place once published, even without stated copyright notice.
- Can a mobile version of your site provide functionality of app at lower cost? Consider audience, goals.
- A private blog can serve as company intranet, newsletter, forum, training center, support system and more.
- A marketing plan can help your blog by focusing on audience, determining action steps and tactics.
- Trying to get unstuck? Write the first line. Then keep going. Edit later, but keep the words flowing.
- As long as you’re willing to do the absolute bare minimum, you will not get very far.
- My weapon of choice in marketing my blog? Email. Everyone has an address; metrics easy to use.
- Content is a great SEO strategy. Let ‘er rip on the posts and stick to a schedule for fastest results.
- What to look for in a platform: flexibility, cost, design, support, expandability, number of users.
- Follow the rule of the Internet for each post: Be interesting, be informative or be entertaining.
- Higher purpose of your blog could be serving others, through fund-raising, volunteering, informing.
- One great way to make your posts better before publishing? Cut excess words. As many as you can.
- Experimenting with topics and approaches can be a way to expand your audience or escape a rut.
- Speed up your blogging by learning and practicing the keyboard shortcuts for your platform.
- The ebook in your future might come from the posts on your present site.
- If you solve a problem for readers in your posts, you might just win them for life.
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7 Comments
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Nice list, Wade.
Thanks, Mel!
Great List! I’m going to use #6 on your list and ask if you can define ‘SEO’ used in #1 and #23 on your list. Thanks.
SEO = search engine optimization. The strategic use of words, headlines and metadata so search engine users can find relevant info on your blog. It’s a major source of traffic for most sites.
Thank You Wade! Can you also tell me where I can find information regarding rules and laws when one quotes or references companies, songs, albums, artist’s on a blog? Particularly in a hyperlink; directing the reader to the reference. Thank You!
The only thing I can tell you is to use just a small excerpt, spell out the credit and link back.