Birmingham Blogging Academy

The perilous world of user feedback

Wade Kwon — Mon, 21 May 2012 16:57:45 +0000

Users give plenty of feedback on what we do right or wrong. Ignore that advice at your peril.

When content machines go berserk

Wade Kwon — Mon, 14 May 2012 12:00:47 +0000

It's not that thousands of companies and organization do this (and worse) — it's that I and other Birmingham residents paid for this poorly executed content monster with tax dollars.

Adventures in retail: The story of a super market

Wade Kwon — Tue, 08 May 2012 21:21:11 +0000

Working at the Freshfully store grand opening in Birmingham, I learned a secret of successful content marketing: Your business needs a great story. With it, almost anything is possible.

VIDEO: How to network gracefully

Wade Kwon — Mon, 30 Apr 2012 21:08:39 +0000

Some tips on networking, to help your career and freelancing, and to help others. Plus, a tip for introverts.

When compliments go wrong

Wade Kwon — Mon, 23 Apr 2012 13:32:00 +0000

What could be possibly be wrong with rewarding people with a "nice job" or an "attagirl"? Doesn't the working world have enough bosses who can easily name all the things they dislike about their staffers?

My trip to PodCamp Nashville 2012

Wade Kwon — Mon, 16 Apr 2012 12:00:07 +0000

I had always wanted to visit a tech event in Nashville, but I've missed all the BarCamps and PodCamps to date (and I used to think PodCamps were about podcasting).

Fortunately, I managed to squeeze in PodCamp Nashville 2012 on April 14, including a chance to present "How to Win Awards and Influence Readers in 439 Days and 668 Posts."

PRAM 2012 conference presentation: Digital Listening

Wade Kwon — Thu, 12 Apr 2012 20:00:28 +0000

If you came to my presentation to the Public Relations Association of Mississippi annual conference, "Digital Listening: The First Step in Understanding Your Audience," thank you. If you're just interested in monitoring and interacting with an online audience, you're in the right place.

How I decide whether to connect with you on social media

Wade Kwon — Mon, 09 Apr 2012 20:55:49 +0000

I'm pretty picky about who I follow or fan or connect with or circle or whatever the kids call it these days. My criteria for Twitter, Facebook, LinkedIn, Pinterest, Google+ and YouTube.

Alas, poor Twitter. I know him.

Wade Kwon — Mon, 02 Apr 2012 17:20:36 +0000

The Huntsville Times was kind enough to include me in a recent story on the Mars rover Curiosity and Twitter. The exploratory lab is hurtling through the cosmos, scheduled to land on the red planet on Aug. 5.

Why I can’t wait for PodCamp Nashville

Wade Kwon — Sat, 24 Mar 2012 12:00:22 +0000

I've never been to a PodCamp. The name always confused me: I thought it was for podcasters only. But PodCamp Nashville is coming up in April, and I'm looking forward to meeting my fellow online media professionals in an unconference setting.

How to use Facebook lists for market research

Wade Kwon — Mon, 19 Mar 2012 12:00:21 +0000

With the hoopla over the new Timeline format for Facebook pages, you may have missed another feature added in the last couple of weeks: Facebook lists.

Samford presentation: Social Media Metrics

Wade Kwon — Tue, 13 Mar 2012 18:45:37 +0000

I gave a talk this afternoon to Sheree Martin's class at Samford University on "Social Media Metrics." If you want to know the basics of measuring channels and why, you're in the right place.

Using Pinterest for live event coverage: the downside

Wade Kwon — Mon, 12 Mar 2012 12:00:53 +0000

Our Academy Award live coverage on Pinterest was great fun for me and co-host Jen Barnett. But it also came with a few headaches. Earlier, I reviewed the pros. Let's take a look at the cons ...

Using Pinterest for live event coverage: the upside

Wade Kwon — Mon, 05 Mar 2012 14:35:39 +0000

Can Pinterest provide a new way to hook readers on an unfolding event using nothing but visuals? My colleague Jen Barnett and I have teamed up before on live coverage, so using special pin boards was a new opportunity to test the waters.

Stop the madness: Tips for outsmarting your smartphone

Wade Kwon — Mon, 20 Feb 2012 13:00:30 +0000

The information explosion has conditioned us to mainline data as though we can't live without it. We can, we should. Our clarity and our focus depends on it.

Could you survive a 48-hour tethering sabbatical?

Wade Kwon — Mon, 13 Feb 2012 13:00:49 +0000

I asked Jenn Warren to give me her iPhone. She eyed me warily. Her grip tightened on her phone.

UAB PRSSA presentation: How to Build a Successful Social Media Plan

Wade Kwon — Tue, 07 Feb 2012 23:43:30 +0000

I gave a talk this evening to the UAB PRSSA chapter on "How to Build a Successful Social Media Plan." If you want to know the basics of starting a plan, you're in the right place.

Five Points South Merchants presentation: Hungry for More

Wade Kwon — Tue, 07 Feb 2012 16:34:18 +0000

If you came to my presentation to Five Points South Merchants Group, "Hungry for More: How Blogging Can Keep Customers Coming Back for More," thank you. If you're just interested in effective blogging and social media for restaurants and other businesses, you're in the right place.

What Cindy taught me about Pinterest

Wade Kwon — Mon, 30 Jan 2012 13:00:13 +0000

Pinterest may be my new favorite thing for 2012. It's forcing me to think visually and look at crowdsourced material with fresh eyes. Cindy Wincek Lake, marketing director at Donohoo Auto in Pelham, is a Pinterest pro. Here are some ways she's using Pinterest that can help you.

Still more from WordCamp Birmingham 2012: tweets and slides

Wade Kwon — Sat, 28 Jan 2012 13:00:54 +0000

Just wanted to share two more things from WordCamp Birmingham 2012: my favorite tweets during my session and slides from all the presenters.